Eligibility & Activation Dashboard
Introduction
The Eligibility & Activation dashboard tracks adoption of Sonder across your eligible population. It helps organisations understand reach, activation and engagement.
Metrics
Eligible subscriptions
The number of members eligible to access Sonder under your organisation’s program.
Activated members
The number of eligible members who have completed registration and activated their account.
Activation rate
The percentage of eligible subscriptions that are activated.
Active members
The number of activated members who have meaningfully engaged with Sonder during the selected timeframe.
Activation rate trend
Activation rate movement over time.
Activated vs active members trend
How activation and activity levels change over time.
Eligibility and activation breakdown
Differences in eligibility, activation and/or activity across groups.
How to use this dashboard
The Eligibility & Activation dashboard helps organisations understand how widely Sonder has been adopted across their eligible population.
Activation reflects how many eligible members have registered for Sonder, while active members represent those who have meaningfully engaged with the platform during the selected timeframe.
These metrics are most useful when interpreted together. Activation indicates reach and awareness of the program, while activity indicates ongoing engagement with services and support.
Many organisations use this dashboard to understand how adoption varies across the workforce. Reviewing the breakdown by division can help identify areas with strong engagement as well as teams that may benefit from additional awareness or onboarding support.
Organisations commonly use this report to:
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identify teams with high engagement that may act as internal champions
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understand where activation or awareness may be lower
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guide future engagement or communication initiatives
Engagement levels will naturally fluctuate over time, as employees may access Sonder regularly or only when support is needed.